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ATOMIC have been producing skis since 1955 - later they started developing innovative ski bindings, ski poles, ski boots and skiing accessories.
All the products that leave the Atomic plant in Altenmarkt have one objective: to help every skier to ski better - with greater pleasure and more success. Getting a beginner enthusiastic about our sport means as much to Atomic as helping a ski athlete to be the decisive hundredths of a second faster.
The innovation and quality of their technologies and products are not just due to Atomics specialized experience in the production of leading skiing equipment - they are especially due to their own enthusiasm for the sport. That is because everybody who works on the development and manufacturing of ATOMIC products is also passionate about skiing themselves.
ATOMIC is part of the AMER Sports Corporation, together with brands such as Wilson, Suunto, Precor, Mavic and Salomon.